Some of you might be familiar with the list of the ads from Apple targeted to the group of people who are not iPhone customers yet. This lineup of the ads is known as “If You Don’t Have an iPhone”. The campaign was filed with 4 corresponding videos, each of which was demonstrating this or that functionality of the gadget. Simply a chance to demonstrate that you are not capable of this features in case if you don’t have an iPhone device.

Now the lineup is refreshed with a fifth ad. This time the video is demonstrating Retina Display. The users of the current iPhone 4 are stating about the fact that the display can be hardly called a Retina one, while still it is the best display performance that they have ever experienced. So what is that fantastic about the screen of iPhone 4? Well, I will mention only some of its features leaving the conclusions to yourself.

Let’s see. Even in the case of bad shots you do have a chance to see clear images due to the pixel density, the color, the lighting and the contrast are simply amazing. And finally there’s a chance to read out small size texts. Isn’t this just great?

Well, if the info provided is not enough for you and you’d rather see it all by yourself, then just hit the “Play”button of the video above. The video is only 30 seconds, but I would call it quite enhanced one with the best demo ever.

Via